Snapshot
Take a quick look below at a broad range of work that I have produced over the years, from reports to animated social posts and more.
DiviPay Automating Finance - Report
This project was produced on a remote freelance basis. I was sent brand guidelines and a small brief with the direction and look and feel they wanted to go with for this report, along with the copy and raw data for graphs. They wanted something smart and simple that utilised their pre-established graphic assets, this is what I created for them. Which they were very pleased with.
Cubro - Motion graphics
At Cubro I worked as part of the marketing team and for this project I was tasked with creating a promotional video for the NZACA (New Zealand Aged Care Association) event Cubro was attending. The video was to showcase key aspects, like care and innovation as well as the nationwide approach to the company.
DiviPay - Motion graphics
These animated banners were created for DiviPay's social media accounts, designed using the brand elements and created in Adobe After Effects to promote the company.
CIPD - Sales brochure
Working for CIPD in the brand team, I was given the opportunity to design the style CIPD's largest event, ACE (Annual Conference and Exhibition). The design changes every year and for that year they wanted a distinctive and sharp design with hints towards the future. This also had to work across many mediums from print to digital. After providing a range of options they settled on this design, utilising triangles that could be arranged in a variety of ways to highlight sections and engage the audience. The triangle (or arrow) also works at helping to give that background sense of forward thinking / futuristic, being that it gives direction and that implies movement and the passing of time.
Above is the programme for the event, one of many pieces that was required. More for this campaign can be found on the campaigns page.
DiviPay - Infographic
This piece was created for DiviPay's Instagram account to promote their financial services. The idea was to be fun, clear and engaging, with icons that matched their brand style. My idea with this was to create elements that fell off the sides of the screen to encourage people to keep scrolling and create a cool continuous effect.
Discover more on my Infographics page.
Neat - Inforgraphic
Whilst I was freelancing, Neat got in touch with me to condense the key information on a 31 page Google slide deck presentation down into one slide. This was quite the challenge, but I managed to achieve what they were after. The slide deck was also a bit all over the place and I was tasked with restructuring the document and making everything clearer and uniform.
Neat - Illustrations
Another freelance job that was required for Neat was to create some illustrations for an email invitation and webinar. It was a prospection campaign to target wine exporters in France in partnership with Wine World Explorer. The Email illustration needed to show the a couple drinking wine somewhere that gave the feel of Hong Kong or China with colours of "Bordeaux" and the Webinar illustration was to depict wine exports from Western Europe to Hong Kong.
The other design in this selection was an advert on a companies webpage.
Discover more on my Illustrations page.
CIPD - Magazine adverts
Here is a selection of magazine adverts I developed for CIPD's new brand launch and CIPD's Middle East branch. The New CIPD required the stitching together of two separate images to show life in and outside of work. The Middle East adverts use photos inside the company's trademark speech bubble and previous brand gradients.
Discover more on my Print media page.
CIPD – Social media
These social media banners were created for CIPD's 'ACE' campaign, using the campaign style I developed, these banners advertise the event as well as the 'Blogsquad' members that report on it.
Discover more on my Social media page.
CIPD - Leaflet
Ryesing - Logo
The Queen's Place - Logo
The Queen's Place – Packaging & products
The Queen's Place - Photography and editing
This new cake design was developed for the Christmas period at The Queen's Place and needed to be promoted as soon as possible. Unfortunately the cake was precut and photographed against the bottom of the display unit.
The fix: Repairing knife cuts; changing the background; removing icing mistakes; brightening and colour adjusting.
